Euthymol

Euthymol and the Royal British Legion has a proud heritage of over 100 years, with Euthymol providing to soldiers in WWI, as a powder in metal tins. Since 2023 we have partnered togther to support the Armed Forces community through a dual branded toothpaste, where the RBL recieves 10p per tube sold.

Euthymol is available on Amazon, Sainsbury’s, Waitrose, Asda, Morrisons, Boots, Superdrug, B&M and Savers. Find out more about the brand and buy direct at https://www.lghnh.co.uk/

Steven Jeong, Managing Director at LG H&H UK, reflects on this partnership:

“We’re pleased to continue our partnership with The Royal British Legion for a second year. Last year, we received a great deal of positive feedback from consumers, which was very encouraging. As a household brand that has been part of daily life for generations, Euthymol is proud to play a part in honouring the values that continue to shape British life. Through this year’s partnership, we hope to continue supporting the important work the RBL does for the Armed Forces community.”

“Like Euthymol, the Royal British Legion has a proud heritage of over 100 years. Today we remain dedicated to providing expert advice and practical support to all those who have served in the Armed Forces and their families. We are delighted that Euthymol has decided to partner with the RBL, as the money raised will ensure we can continue our work providing support for life for our Armed Forces community, whatever the need, whenever it’s needed.”

Ben France, Head of Corporate Partnerships at The Royal British Legion