can help towards training for a Service leaver looking for a new job.
The story behind the PoppyPoppy Appeal 2015
To the memory of the Fallen and the Future of the Living
Your Royal British Legion poppy helps us to provide thousands of modern veterans, Service men, women and their families with vital advice and support. This year don't just wear a poppy for the memory of the fallen, wear it for the future of the living.
As Armistice Day approaches we're inviting everyone to join us on social media to observe a two minute silence online.
Take a photo of yourself with a poppy held to your lips. Share it across your social media using #TwoMinuteSilence on Facebook @OfficialPoppyLegion, on Twitter @PoppyLegion and on Instagram @RoyalBritishLegion and let your friends and family know that you'll be joining the nation in observing the Two Minute Silence on Armistice Day.
Famous faces are joining the nation to show that they'll be taking part in the Two Minute Silence. Will you join them?
Remembering the Fallen with a #TwoMinuteSilence
Behind the scenes
Our 2015 Poppy Appeal campaign has launched with a stunning advertising and poster campaign across the country.
Our posters, billboards and print ads are designed to show that when you wear a poppy you're not just remembering those who've lost lives in conflict, you're also helping the Legion to provide assistance to today's Armed Forces community.
The striking photos contrast original First World War photos with those of contemporary veterans and serving personnel taken in the same photographic studio using the same camera.
Our Poppy Appeal Ambassadors
Ways to donate
There are lots of ways to donate to the Legion during Poppy Appeal and all through the year. Your donation will help our Armed Forces community to Live On. Every gift really does make a difference.
Donate £3 by texting POPPY to 70020 or donate £10 by texting POPPY to 70111.
Download the app at snapdonate.org then just snap our logo, wherever you see it, to donate instantly!
Call our friendly fundraising support team on 0845 845 1945 to make a donation by phone.
As you shop
There are poppy products available through the Legion's online Poppy Shop and many of our corporate partners.
Visit our Poppy Shop for the widest range of poppy brooches and other beautiful jewellery items.
Order you lapel poppies, Remembrance tributes and more online, delivered to your door.
Sign up for a Legion credit card and every purchase you make will help our charity work.
Shop on our charity eBay site and support the Legion. Watch out for our football jersey auctions coming soon.
Support our corporate partners
Our wonderful corporate partners support us all year but many introduce special products and services during Poppy Appeal.
Marks and Spencer have a lovely range of Poppy Jewellery available online and in store.
This Poppy Appeal, Bonmarché are stocking poppy scarves in red or blue and a keyring.
£5 from every bottle of the delightful new Always Red fragrance is being donated to the Legion.
A specially brewed Poppy beer is available at participating Enterprise Inns throughout England and Wales.