The Legion has partnered with Sky Bet for their football shirt auctions for three successful seasons.
Sky Bet, the title sponsor of the English Football League, raised a total of £86,924 for the 2016 Poppy Appeal through its Poppy Shirt Auction.
Clubs from the Sky Bet Championship donated their match-worn, signed shirts to an auction with fans bidding on their favourite players’ jerseys on eBay. More than 670 shirts were auctioned along with 10 limited-edition commemorative footballs.
The highest-bidding item was worn by Sheffield Wednesday's Fernando Forestieri in their 1-1 draw with Fulham, which made £561.82.
Shirts from Sheffield Wednesday made the most of any club, raising £7,237.54.
The Royal British Legion's Chris Vernazza said: "The Royal British Legion is delighted to have Sky Bet’s ongoing support, which, along with the help of the generous public who bid on the shirts and balls, has raised over £310,000 in the last three years for the charity. The contribution is greatly appreciated and will assist the Legion in making a difference to the lives of Serving Armed Forces personnel, veterans, and their families, who are in need of our welfare services.”